Keychange gets bigger... by francine gorman

One of the projects that i’ve been working on for the past 18 months is the PRS Foundation-led Keychange initiative, inviting music festivals and conferences to commit to programming a 50:50 gender balanced line up across their stages and events by 2022.

The project has gathered a huge amount of attention and initiated some important debates since its launch in 2018 - so now it’s time to head to the next stages. Freshly announced is the news that alongside festivals and conferences, we’re now inviting ALL music organisations to join the pledge, so i’ve been busily speaking to orchestras, academies, culture houses, record labels and beyond over the past few months, to bring them into the project and to help us make the ideas behind this project as visible and effective possible.

Some amazing institutions have come on board, from the Southbank Centre and Barbican Centre to the Royal Opera House, BBC Symphony Orchestra (all the BBC Orchestras in fact!), London Contemporary Orchestra, and the Royal Liverpool Philharmonic. It’s been a real pleasure to hold such interesting and insightful conversations with such celebrated organisations, so a big thanks to the rest of the Keychange team for their help, guidance and support throughout the process.

More exciting news to follow, but for now, please head to to find out more about this project - it’s an important one.


Ja Ja Ja's Spring 2019 season comes to a close by francine gorman

A big big thank you to all that joined us throughout Ja Ja Ja’s spring season!

6 cities, 10 shows, 20 artists, 1500+ attendees later, and we’re ready for a summer holiday.

Ja Ja Ja will be back in September with some special anniversary celebrations lined up. More on that soon, keep an eye on to find out more…

[Photos from Berlin and London, by Rachel Lipsitz and Ceren Saner]

2019... by francine gorman

The new year is upon us, so here’s a brief glance back at 2018!

About to enter my third year of freelancing, and feeling extremely fortunate to have had the chance to work with such great partners and clients over the past 2 years. Honoured to be taking the Ja Ja Ja London and Berlin nights into their 10th and 5th years, respectively, and looking forward to producing some very special events to mark these anniversaries.


Also very happy to have had such great opportunities and experiences through the Keychange project over the past 12 months, which is embarking upon another year of encouraging progressive change regarding gender equality in the music industry. And thanks to Deezer for the continued support and opportunities too, especially to Chris Baughen - good luck with your future endeavours!

Finally, big thanks to Daniel, Erica, Andy and Anna for their collaboration on this year’s Sørveiv Music Summit. It’s always a (very cold) treat to spend a week in Kristiansand with such bright, driven folks. I’m immensely proud of the conversations that were started and continued at this year’s event, and hope that we set up some solid foundations for future editions.

2019 will see a bit of a change around in the projects I’m working on, as I modify my schedule to be able to fit in some well overdue writing time. That said, i’m always looking out for new projects to jump on board with, so please don’t hesitate to reach out with any ideas - contact details are here!

Happy new year and looking forward to seeing everyone in 2019!

Wrapping up 2018 - Ja Ja Ja by francine gorman

18 x new artists, 2 x cities, 6 x shows, 1000+ tickets sold and it’s time to wrap up the autumn season of Ja Ja Ja!

Thanks to everyone who performed, helped set up each show, and especially thanks to everyone that came down. Great things in store for all of the bands that we’ve been working with, so keep an eye on to find out more.

Here are a few choice snaps from the season - and we’ll be back in Jan 2019, heading to Vienna, Salzburg, Graz and Budapest!

Keychange at Huddersfield Contemporary Music Festival by francine gorman

Always a treat to head back to my home town on school day (shame there’s no footy on), so i’m very much looking forward to joining the folks at Huddersfield Contemporary Music Festival for a discussion on ways to encourage more women to study experimental music at higher ed. levels.

Big thanks to Graham McKenzie for inviting Keychange to take part - the event’s free to attend, 1pm on the 21st Nov at the Uni of Huddersfield. So do come down! All details here.


Sørveiv Summit - 2018 Edition by francine gorman

Excited to be joining the Sørveiv Festival team in Kristiansand, Norway for a second year, as a co-organiser of the Sørveiv Music Summit. Was a pleasure to work with Andy Inglis, Daniel Nordgård and Anna Willrodt on the project last year, and this year we’ve got the brilliant Erica Berthelsen joining the fold too.

We’re putting together a two day programme of talks, panels, soapboxes, keynotes and discussions around mental health in music, the environment and how we as an industry can be more respectful of it, music promotion and creativity in emerging areas, and the value of music, on both an economic and social level.

Find out more by checking out the full programme and our 2018 speakers.


BreakOut West / Halifax Pop Explosion - Keychange by francine gorman

Heading to Canada for a few weeks this month to discuss the Keychange project at BreakOut West in Kelowna (BC) and Halifax Pop Explosion (NS).

Looking to meet some good folks that want to hear more about effective ways of changing the current gender landscape in the music industry - so say hi!

11th Oct: BreakOut West - ‘Creating A Keychange: Women In The Music Industry
18th Oct: Halifax Pop Explosion - ‘Feature Friday: Keychange


New Ja Ja Ja season kicks off in Berlin + London! Autumn 2018 by francine gorman

Always good to get the Ja Ja Ja shows rolling again after a summer break - and we’ve got some phenomenal artists lined up for the coming season. We’ve just kicked off in Berlin with Christopher (DK), Hildur (IS) and Jimi Somewhere (NO), and will be heading to London in a few weeks to bring Christopher (again - DK), Hugar (IS) and Hanne Mjøen (NO) to town.

Check out to see where and when to find us…


Development project - Nordvegen by francine gorman

Commission from the Bergen International Festival to manage the development, design and production of a digital platform to present the Nordvegen project - a concept created by Einar Selvik (Wardruna) and Ivar Bjørnson (Enslaved).

The project is a musical production, following trade routes travelled by Viking explorers in Norway and utilises landscapes, language and instruments that are true to this time.

Very happy with how the site turned out! A flexible space to present the many different facets and stories behind the project, all through a nice, clean design. Thanks to Seb Dehesdin and Richard Robinson for being great partners in crime, as always! Check out the site at >>

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